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Top > Management Training & Resources > SuperSkills™:
Supercharge Your Freshness Image |
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SuperSkills™:
Supercharge Your Freshness ImageMember Price: $35
Non-Member Price: $100
Members save: $65
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SuperSkills™:
Supercharge Your Freshness Image Description
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Supercharge Your Freshness Image
What kind of freshness experience does
your store offer?
Does it elicit responses like:
"It looks like it was just made."
"I come here everyday to shop. I buy everything fresh. I wouldn't
shop anywhere else."
"I love the atmosphere. The people are always friendly. Everything's
spotless."
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High standards of freshness deliver supercharged sales.
And a strong freshness corporate culture is a vital point of difference
that sets your dairy, deli and bakery departments apart from the competition.
Harold Lloyd, our spokesperson and a renowned retail specialist, traveled the
country with IDDBA talking to customers and managers about the importance of
delivering on freshness principles.
This Supercharge your Freshness Image video
program teaches managers that a department's overall freshness image is based
on its staff's successful execution of four freshness principles that we refer
to as the four "wheels" of the shopping cart:
- keeping the department clean
- proper code dating and product rotation
- talking to customers about freshness
- effective product presentation
Introductory Price:
$35 each for IDDBA Members
$100 each for nonmembers
To order or for more information, please
contact IDDBA's Education Department at (608) 238-7908, or education@iddba.org
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IDDBA: The essential resource for dairy, deli, and bakery
professionals
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